Digital Marketing

How Pay-Per-Click Advertising Drives Profit and Brand Awareness

Pay-per-click advertising plays a significant role in any marketing strategy. That can be a bold statement for some, especially since this advertising strategy intimidates many small- to mid-size business owners. And if you’re like many people, you can’t help but wonder, “Does pay-per-click work?” You figure that if you pay Google even a small amount-say, […]